By conceptualizing verbal behavior with self reference as operant behavior, the assumption that self awareness is achieved through observation of self becomes tenable. In this paper we describe a computer psychometrics approach to the measurement of self perception that allows interpretation within the theoretical context provided by Q methodology. The construct validity in support of this approach to measurement derives from philosophical. and statistical considerations which are compatible with behavior theory in psychology and quantum theory in physics.

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Journal Operant Subjectivity
Mike Knight, William A. Frederickson, & Samuel A. Martin. (1987). Q Methodology and the Measurement of Self Perception. Operant Subjectivity, 10(4), 114–124. doi:10.15133/j.os.1987.018