The Taste Test examined if people’s aesthetic preferences translate from one medium to another – specifically, if they prefer similar genres of fine-art photography as they do in painting. Twenty-one graduate students in communication completed two separate Q sorts in which they ranked 40 paintings and 40 photographs from “most unappealing” to “most appealing.” The Q sorts were structured according to eight distinct types of art. A brief survey of demographic information and open-ended questions about artistic training and preferences was also used to analyze the data.

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Persistent URL dx.doi.org/10.15133/j.os.2014.006
Journal Operant Subjectivity